RE/MAX Wants to Conquer New York City

The New York real estate market, like any real estate market, will have peaks and valleys. In recent times, the New York City apartments for rent and real estate market has experienced some rapid and exponential growth. Real Estate Weekly has an intriguing article on current events in the market. The events deal with the return of a powerhouse in the industry to the Big Apple.

The article covers the subject of Dave Liniger’s push to engage in massive buys in New York City. Liniger was person behind the huge success of RE/MAX. Recently, RE/MAX re-acquired the Master Franchise in the State of New York. Immediately after procuring the Master Franchise, the company set plans in motion to buy back 16 franchise offices in New York City.

RE/MAX is a massive company. There are well over 100,000 agents who work for RE/MAX in the United States and around the globe. Shockingly, the company’s presence in New York City was never one to see huge growth. Likely, RE/MAX had to face more competition in New York City than it did elsewhere.

33 Irving Place is the home to one of the top New York City-based real estate firms, Town Residential. Town Residential handles rental, buying, and selling duties for scores of clients. An incredible team of skilled professionals has helped Town Residential become the huge success it is.

Reading MyTown Magazine, a publication produced by Town Residential, reveals a lot about the company and the overall real estate market. Even a very brief reading of the publication reveals just how dynamic the overall market is.

RE/MAX wants to finally become a major player in that dynamic market. The company has experienced massive achievements in neighboring New Jersey and Pennsylvania. Whatever hurdles the company faced in New York City before are going to be addressed head on once the firm launches its new campaign. In time, whether or not RE/MAX becomes a “super player” in New York City will be revealed. As long as the company doesn’t take drastic risks, it should do fine.